AI in Content Creation (Part 2)

Advertising artwork laid out on a table.

10.01.2026 – In Part 1, I made the case for AI — and then the case against it. Since OpenAI released ChatGPT to the public in 2022, generative AI has worked its way into nearly every industry. And PR, marketing and advertising are no exception. Professionals use it to brainstorm, knock out busy work, and move faster.