Hormel Scores an Out-of-This-World Product Placement
04.04.2025 – Imagine a picture of your product featured in a news story… worldwide… because it was part of a dinner on the International Space Station (ISS). Minnesota-based Hormel, famous for their spam, did just that. But it was their pepperoni that was featured (not their spam). Talk about taking your PR and promotions into the stratosphere.
We Don’t “Dig” These Broadband Providers’ Lack of Communications During Their Fiber Installation
03.28.2025 – Broadband companies in our city have horrible communications skills. And that, my friends, is bad PR. Let me give you a firsthand account of how not to communicate with your customers — or with potential customers.