10 Relevant Song Titles for PR Pros

09.20.2024 – Let’s have some light-hearted fun with this blog post… Public relations isn’t just about crafting the perfect press release, crisis communications plan, or executive bio — it’s about finding ethical, creative ways to connect with your audience for a lasting impact.

Own a Startup? 5 Reasons You Must Do This 1 Thing

09.13.2024 – Starting a business is an exciting, often overwhelming venture, filled with countless decisions. I know, as I’ve been there several times. In 1988 I joined startup Execuserv in Ridgecrest, CA, started by a college friend with another partner.

How Do You Get Your Message Into Minds & Memories?

09.06.2024 – How many of your messages are hitting their target? As mentioned in this blog post, dull, uninteresting communications get categorized as noise. They’re ignored, forgotten and dismissed without a second thought.

Do You Look At Others as “P4” or “G5?”

08.30.2024 – It’s college football season! But wait… you read this blog for its PR, marketing, storytelling, and business tips — not for sports commentary. Hang tight. I’ll tie this to an important business principle in a moment.