Sheer March Madness: When Truckers Produce a Promo Video

03.21.2025 – There’s March Madness. And then there’s March Marketing Madness. I had a small project fall into my lap this week, and I couldn’t help but see how it tied into the theme of this month.
How Taking 2 Seconds to Say 2 Words Can Have Lasting Implications

03.14.2025 – Give praise and thanks often. No, this isn’t a religious sermon — but it’s certainly based on timeless, godly principles. This is about regularly acknowledging and appreciating the people around you — those who contribute to your success, whether in business, PR, or any other field. Doing so can have a bigger impact than money.
The Power of Emotional Intelligence: How EQ Transforms Leadership and Organizational Success

11.01.2024 – Is your boss unbearably reactive? Or is your team disengaged? If so, there’s a good chance emotional intelligence — or EQ — is the missing ingredient. EQ encompasses skills in self-awareness, self-management, empathy, and relationship building.
Where’s That Confounded Bridge?

10.24.2024 – Just eight miles from our home in East Tennessee is the Taylor Bridge, which crosses the Nolichucky River. Well, it was a bridge. Massive flooding caused by Hurricane Helene swept through on Sept. 27, and now, the bridge is gone. Houses and farmlands along the riverbanks were also devastated.
Which of These 22 Creative Job Titles Do You Like Best?

10.18.2024 – Why embrace the status quo That’s boring. Creativity shakes things up. Makes life more interesting. It’s the fruit of enlivened imaginations.