Press Relations Lesson #6: 10 Must-Know Tips for Acing Your Press Interview

02.20.2025 – After you’ve completed the previous five press relations lessons, you’ve landed your first press interview — right? Well, congratulations! Now, let’s make sure you don’t blow it…
Press Relations Lesson #5: A 10-Step Press Pitching Process

02.15.2025 – Still at your same job? I ask because now that you’ve had four of the seven press relations lessons, I’m wondering if you’ve completely fallen so in love with the public relations profession that you decided to switch jobs
Press Relations Lesson #4: Essential Fuel for Your Press Campaign Launch

02.07.2025 – Ready to get creative? In Press Relations Lesson #4, we tackle press materials — what you need, how to format them, and how to make sure reporters actually use them. As you’ve seen in previous weeks, these lessons are for those new to press relations.
Press Relations Lesson #3: Why Your PR Game is Doomed Without an Organized Press List

01.31.2025 – By tomorrow, 2025 will already be 1/12th over. How are those PR goals — specifically your press relations (also called media relations) — coming along? If you’re serious about landing earned media, and going at it alone instead of letting a PR pro help you out, then I hope you’re finding value in this 7-part press relations course.