Delta Dealt My Granddaughter and Me a “Soar(less)” Deal
07.22.2026 – When I saw a newspaper headline about Taco Bell customers purportedly getting “explosive diarrhea” from eating at this chain, I thought it would make for an excellent blog post about how it’s really bad PR for your restaurant to be mentioned in the same sentence with those words (regardless of whether or not it’s true). It would have also included my commentary on how Taco Bell’s official company statement from its PR crisis communications team did little to defuse this crisis (it was very self-serving and hit 0% on the “we’re sorry” meter). But Leticia strongly encouraged me to find something else to write about this week. So, scratch any mention of that topic this week.
Getting a Charge Out of this Device Repair Co’s Name
06.10.2026 – What should I write about this week? I debated between Neanderthal PR, my interview with a Milwaukee Journal-Sentinel sports journalist, or Southwest Airlines banning humanoid and animal-like robots from flying. The world just provides an incessant array of fascinating topics to choose from.
Win Your Audience Over by Knowing Their W-I-N
03.25.2026 – If the audience you’re speaking to and about is basically yourself — your wants, your message, your agenda — then you need to read this. Change out that mirror for clear glass. You need to clearly see who’s in front of you. And you need to know them.