A Tale of 2 PRs
05.30.2025 – In sports, especially track and field, “PR” stands for personal record. When I started hearing that abbreviation on a regular basis a few years ago, it got my attention — considering I’ve been working in the “PR” industry since 1987. A PR is what every athlete chases — beating their best time, jumping higher, throwing further. It’s the gold standard of personal improvement.