Hey! That’s My Competitor On the Local News… It Should Be Me Instead!NEVER… Kill a Customer
01.17.2025 – How do you get an article in your local newspaper? Or your local TV news station to come to your event? Or land an interview on your local radio station? Press relations, or news media relations/outreach (same thing), is one of the core functions of many PR pros.
NEVER… Kill a Customer
01.10.2025 – It all started when a man in a restaurant noticed he had a dirty fork. It was only a tiny speck of dirt on his fork. However, this trivial complaint about a slightly dirty fork escalates into melodramatic apologies from the head waiter and then the restaurant manager.
Communication Catastrophe — You Won’t Believe This Ridiculous Airbnb Experience
08.24.2024 – Leticia and I recently celebrated our 40th wedding anniversary in Myrtle Beach. It should have been an experience as tranquil as an Atlantic Ocean breeze. After all, a 17th-floor condo with a stunning view of the beach sounded like the perfect way to mark this milestone.