Are Your Communications a Fruit Salad? (And No, That’s NOT a Compliment!)

04.10.2025 – I love fresh, succulent fruits. A crisp, refreshing apple? Yes. A perfectly ripe slice of kiwi? Sign me up. A juicy segment of tangelo or soft cube of pear? Ooooooh! But I have a confession to make… I’ve never been a big fan of fruit salad. I know, I know — it’s colorful, it’s healthy, and it’s got “salad” in the name so it must be good for you.

Hormel Scores an Out-of-This-World Product Placement

04.04.2025 – Imagine a picture of your product featured in a news story… worldwide… because it was part of a dinner on the International Space Station (ISS). Minnesota-based Hormel, famous for their spam, did just that. But it was their pepperoni that was featured (not their spam). Talk about taking your PR and promotions into the stratosphere.