5 Reasons Your CEO Must Lead Your Internal Communications

05.20.2026 – You can have the best internal communications program money can buy. A polished intranet. A company newsletter. Company town halls with catered lunches. None of it matters if your CEO isn’t 100% supporting and leading the charge.

AJ Dybantsa’s Farewell Letter Soars & Scores 

05.06.2026 – Classy. Heartfelt. Touching. It’s one thing to receive a letter of gratitude. It’s another to receive an unexpected, authentic one. I’m referring to the recent LinkedIn post by freshman basketball sensation AJ Dybantsa. As expected, he was one-and-done at Brigham Young University.

National Honesty Day: Five Areas to Fully Embrace It

04.29.2026 – On April 1, we make fools of others — or ourselves. It’s practically a national sport (and I’m a very willing participant — QR codes on clouds??). So, it’s only right that April ends on a higher note. Did you know April 30 is National Honesty Day?

Successful PR MUST Do This 1 Thing (HINT: It Starts with a P…)

02.25.2026 – IF you don’t get your audience’s attention with your communications from the get-go, then you’re dead in the water. That’s a given.
All your communications (public relations, advertising, in-person sales, speeches, etc.) must be attention-getting and engaging.

Authentic Means ALL In — Not MOSTLY In

02.19.2026 – An authentic communication is binary. Either it is orit isn’t. And the moment you try to sneak something past your audience — even something small — you’ve blown it. I witnessed this firsthand recently from a marketing email that landed in my inbox. It was a doozy.

Is Your Authenticity… Authentic?

08.14.2025 – Are you committed to staying true to yourself and your brand? In a world where AI can transform still images into convincing videos, replicate voices, fabricate customer reviews, and even mimic company websites, guarding your authenticity is more critical than ever.

From the Classroom to Your Company: What PR Interns Bring to the Table

06.26.2025 – PR isn’t just about strategy or clever campaigns — it’s about connecting ideas with action. As a communications student at BYU — and now as an intern — I’ve studied the theories behind effective messaging. But what really matters is how those lessons translate into the real world. That’s where your business comes in. If you’re hiring interns or recent grads, it helps to understand how we’ve been trained to think, collaborate and communicate — and how that can add value to your team. As a business owner, this is VITAL to understand when hiring recent grads or interns.