Delta Dealt My Granddaughter and Me a “Soar(less)” Deal 

07.22.2026 – When I saw a newspaper headline about Taco Bell customers purportedly getting “explosive diarrhea” from eating at this chain, I thought it would make for an excellent blog post about how it’s really bad PR for your restaurant to be mentioned in the same sentence with those words (regardless of whether or not it’s true). It would have also included my commentary on how Taco Bell’s official company statement from its PR crisis communications team did little to defuse this crisis (it was very self-serving and hit 0% on the “we’re sorry” meter). But Leticia strongly encouraged me to find something else to write about this week. So, scratch any mention of that topic this week.

10 Mind-Boggling Demands On Your Attention

07.15.2026 – “A wealth of information creates a poverty of attention.” Nobel laureate Herbert Simon uttered that prophetic line in 1971. That should be tattooed on every communicator’s forearm.

Does Your Business Elevator Pitch Have You Going Up… or Down?

07.08.2026 – Usually we think of elevator speeches as having to do with a job interview. I previously wrote about job interview elevator speeches way back in this April 2021 blog post. But you also need an elevator speech, or pitch, for your business.

What Kind Of PR Do Your Neighbors Have?

07.01.2026 – Do you love your neighbor? We’re supposed to. After all, it’s one of the two great commandments. But what if your neighbor has bad PR (whether it’s intentional or not)?

Texas Tech’s Utter and Total PR Disaster  

06.18.2026 – Do you want to see PR at its worst? Then watch this video produced by Texas Tech University officials, making the case that quarterback transfer Brendan Sorsby deserves to play football this upcoming season, despite admitting to placing approximately $90,000 in bets on college football. The NCAA rule is very clear: if a college football player bets on the sport, he’s ineligible to play. Period.

Getting a Charge Out of this Device Repair Co’s Name

06.10.2026 – What should I write about this week? I debated between Neanderthal PR, my interview with a Milwaukee Journal-Sentinel sports journalist, or Southwest Airlines banning humanoid and animal-like robots from flying. The world just provides an incessant array of fascinating topics to choose from.

Share Your Expertise as an Adjunct Professor, Make Extra Money

06.03.2026 – What expertise do you possess? Share it! Last week I shared my recent experience as an adjunct PR professor at Milligan University in Elizabethton, Tenn. This week I’ll walk you through, step-by- step, on how you can land an adjunct position.